Re: [Paddlewise] Costco selling kayaks

From: Joe Pylka <pylka_at_castle.net>
Date: Thu, 4 Mar 1999 13:31:09 -0500
>I certainly have no experience in this area. I would suspect, however, that
>you would have to work with the local paddle/outdoor shops in getting the
>mesaage out.  If you have a brouchre or newsletter listing the type of
>classes and instruction you offer and/or some of the dangers of
>inexperience, I'm sure (I hope) the shops would be happy to hand them out
to
>customers or have a little display on a counter somewhere.

    We're fortunate in this area that some outdoors stores run "workshops"
on some weekday evenings  in hiking, cycling, mountaineering, etc.   Usually
it's their own personnel but they're happy to have outside resources.  Often
they are located in malls, so many people will see the promos or drop in on
a whim.  In one instance that I'm working on, the store is small, so we'll
see if we can come up with some space elsewhere for that one.....   Not all
stores are receptive, though.  One absolutely refuses to do anything at all,
not even allow posters or brochures.



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Received on Thu Mar 04 1999 - 10:29:16 PST

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