RE: [Paddlewise] Disclaimers

From: Sisler, Clyde <Clyde.Sisler_at_wang.com>
Date: Wed, 28 Apr 1999 09:19:34 -0400
> I believe a retailer (or mfr) generates respect (translates to sales) by
his/her willingness to share expertise -- and that is of more real retail
benefit to the retailer than the short term benefit of meeting a short-term
need for a customer.

----------

The primary focus of any message/response should be to pass along on topic
information.  If, as part of this process, someone says something like, "we
use this instead of that because....", "our experience tells us that...." or
we sell more of these than those and we think....", that is supporting
information (to me) and quite acceptable (to me).  If they happen to mention
they carry a product <as part of a discussion>, ok by me too.  

I assume their signature line would have appropiate contact information and
if I choose to, I can contact them.  All things considered, I personally
prefer to deal with someone with whom I've already had some sort of contact
and have developed some sort of respect for.

Do not say you're having a sale or offering discounts on a special trip,
etc.  As part of a signature line, maybe indicate I can sign up for a
mailing list or something through which that sort thing can be handled.

Someone mentioned before that there is a line that shouldn't be crossed.  If
the line is crossed, a gentle reminder should be given.  If the line is
crossed again, well, that's why the list is by membership and why it is
monitored.

IMHO, of course.
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Received on Wed Apr 28 1999 - 06:21:37 PDT

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